Nirma, Washing powder Nirma :)

I guess, after that caption you dont need to really explain or tell what your product is. Cutting straight to the chase, Nirma did capture quite a market. Its only the long and painful marketing clips of Ariel that really did the trick. Can anyone tell who is the market leader of detergents in India? Please use comments section to tell us because curious minds want to know. Thanks :)



Please invite your friends to this blog. Use the email link provided with the posts. Thank you :)

Lalita jee (Surf ke khareedari mein hi samjhdari hai)

Looks like they learnt this caption well before they came up with "Gandhigiri" :)

I love the simple way they were trying to explain why spending a little bit more is actually good for the clothes in the long run. Ahhh..., those memories.



Please invite your friends to this blog. Use the email link provided with the posts. Thank you :)

Surf, Daag... achhe hai - 2

Continuing the "most cutest" series of Surf, the kiddos take on the chaos in India to a new level.

Listen closely for the "chaddi chod" by one kiddo, priceless.




Please invite your friends to this blog. Use the email link provided with the posts. Thank you.

Surf! Daag acche hai...

This is probably most cutest commercial to ever air on Indian Television. My heartiest congratulations to the creative team behind this.

"Sorry bolra hai"

"waapas nahi karna" ;-)




Please invite your friends to this site, use the "email this post" option. I can use some word of mouth help :)